Watching the music video for “Biddi Bum” by Nicole Arbour, the primary single for the Canadian-born rock/rapper, it hit me: I’ve seen this woman earlier than.

Not simply in her controversial viral comedy movies like 1.5 billion different folks have. I noticed her performing reside about 4 years in the past. She was standing on the bar at a packed Sur in West Hollywood dressed like some Disney Princess on Halloween surrounded by a wolf-like pack of rappers hyping her up. Out of nowhere, she jumped on the monitor and freestyled her a** off. The gang exploded. She wasn’t “humorous rapping”; she was simply spittin’ fireplace. After we requested why she is not in music full time, she gave that Nicole Arbour wink and mentioned, “I can be.” And right here she comes.

“Biddi Bum” is a strong first jab, good for excessive sports activities soundtracks, first-person shooter video games, or motion motion pictures. A gritty bop of a monitor that is acquired earworm qualities and features that make you giggle out loud like: “I acquired a much bigger di*ok than you and I do not even acquired one.” It offers you all of the throwback vibes of the early 2000s with out feeling like an imitation of the period. However after seeing Nicole reside, I am extra hyped to know that is the tip of the iceberg and we’re about to get one thing the music trade has genuinely by no means seen.

Think about: Nicole is witty sufficient to be knowledgeable comic, was an NBA cheerleader for the Raptors, appears to be like like a mannequin, comes from the hip-hop and reggaeton roots of Toronto, appears to have hints of nation in her spending quite a lot of time in Nashville-a Nicole Arbour-Morgan Wallen collab could be legit-and she will be able to circulation like anybody from the XXL Freshman Class of 2021. In reality, her video got here out across the similar time as Rubi Rose (signed to LA Reid’s HITCO) launched her new video and Nicole went toe to toe in views. Vibe clever, on this monitor she’s Limp Bizkit, ’00s Britney, and Child Rock in a single. No thought what the subsequent launch can be like, however what I do know is we simply threw a joker within the hip-hop card sport, and it is about to get actual attention-grabbing.

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To look at the music video for “Biddi Bum,” click on right here:


For more information on Nicole, click on right here:


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